The Weekly Bulletin | April 23, 2024

Hi SODP community,

Let’s recap on what’s been happening, the new content, industry updates, tips, and more.

TIP OF THE WEEK

As many of you know, my team regularly reviews various publisher solutions on the market. Combined with the tools we use in our daily work, the solutions we utilize most often when working with SODP Media publisher clients, the industry experts my team and I follow, and dozens of weekly interactions with both publishers and solution providers, I have accumulated a large library of resources that publishing professionals could benefit from.

I’ve been sharing these resources with my network on LinkedIn over the last few weeks, so I thought I’d compile them here for our SODP community.

➡️ Publisher SEO: Publisher SEO is a relatively niche subset of SEO, and information can sometimes be hard to access in the public domain. I've compiled a list of great industry contributors that can greatly aid in navigating your publisher's SEO journey. See the list

➡️ Adtech: I understand the importance of adtech resources for publishers in maximizing revenue and maintaining competitiveness. That's why I've gathered a selection of valuable resources specifically tailored to the advertising publishing sector. See the list

➡️ SEO: In SEO, having the right tools at your disposal can make all the difference. Here, I'm sharing some of my go-to tools that have been instrumental in streamlining work processes and driving success for me and my team. See the list

SODP POSTS

Event-Based Learning Resources for the SODP Community

In addition to the insights, guides, interviews, and solution reviews that we regularly post, we are also offering a range of event-based learning opportunities for our community of digital publishing and news media professionals.

✅ Upcoming live event: Monetization Week

✅ On-demand webinars that you can access any time:

• How Can Newsrooms Capitalize On Election Season To Drive Growth?

• Decoding GA4 & SEO Best Practices for Publishers

Make sure to bookmark the page and return to it often as more resources are being added on a regular basis!

JOB BOARD

➡️ Future is looking for a Technical SEO Manager. The Technical SEO team sits within the Audience Operations department and is responsible for the technical SEO health of Future’s portfolio of websites (Cardiff or Bath, UK). SEE MORE

➡️ Bankrate is seeking an experienced Director of SEO to help drive organic growth. As a Director of SEO, you’ll lead a team of growth marketing analysts and fully own the development the short and long-term strategy for one of the biggest brands in the financial services landscape. (Charlotte, NC, US). SEE MORE

COMMUNITY BUZZ

Industry News

➡️ Google’s Gary Illyes confirmed at a recent search marketing conference that Google needs very few links, adding to the growing body of evidence that publishers need to focus on other factors. READ MORE

➡️ Essence magazine's corporate parent Sundial Media Group has agreed to buy women's lifestyle company Refinery29 from Vice Media. The deal offers Refinery29 a lifeline after a tumultuous few years under the Vice Media brand. READ MORE

Social Media Discussions

➡️ Francesco Marconi on LinkedIn:

What if you could uncover a story with just a few clicks? The next major advancement in AI for newsgathering involves AI agents. This shift sees AI moving from a conversational chat assistant to systems that execute comprehensive, end-to-end news research tasks — tasks that, given the vast amount of data, would be too time-consuming or complex for humans. For example, imagine sifting through millions of documents in public databases to find noteworthy news.

Some thoughts on how to approach AI agents in journalism.

CONTINUE READING HERE

These are the highlights for the last week.

Until next!

Vahe Arabian and the editorial team at SODP