The Weekly Bulletin | January 21, 2025

Hi SODP community,

Let’s recap on what’s been happening, the new content, industry updates, tips, and more.

TIP OF THE WEEK

As we're all aware, publisher SEO is a relatively niche subset of SEO, and information can sometimes be hard to access in the public domain. I've compiled a list of great industry contributors that can greatly aid in navigating your publisher's SEO journey.

1. Search Engine Journal - Your go-to source industry for the latest in SEO, content marketing, and digital strategy.
   

2. Lily Ray's Twitter - Lily Ray goes beyond E-E-A-T into the trenches and provides her findings and perspectives on the changing SERP landscape for all to apply.
   

3. SEO for Google News - An irregular newsletter by Barry Adams 📰 with insights, expertise, tips, and updates for anyone interested in optimising for Google News and Discover.
   

4. WTF is SEO? - a newsletter for news publishers by Jessie Willms and Shelby Blackley.
   

5. NewzDash - Your go-to monitoring and analytics platform for comprehensive top stories by John Shehata.
   

6. Trisolute News Dashboard - This is your one-stop destination for real-time news analytics and performance tracking.
   

7. Google News Initiative – A global program designed to support quality journalism and empower news organizations with playbooks and resources on audience development, reader revenue, and journalism.
   

8. Glenn Gabe's Twitter - With years of experience and a knack for decoding search engine trends, Glenn's tweets offer valuable insights to stay ahead in the ever-changing SERP landscape.
   

9. Detailed.com - is your go-to resource for in-depth analysis on top-performing publishers by Glen Allsopp.
   

10. SHE Media - SHE Media Workshops offer immersive training for content creators and digital entrepreneurs. Jiji Ugboma is doing an awesome job leading more audience development and analytics training.

SODP POSTS

Universities Are Mapping Where Local News Outlets Are Still Thriving − And Where Gaps Persist

Local news mapping in communities goes back more than a decade. But ever since researchers at the Center for Cooperative Media at Montclair State University created a first-of-its-kind interactive news map of New Jersey in 2020, similar projects have exploded.

READ MORE

JOB BOARD

➡️ Stay22, a tech solution for travel publishers, is looking for an event specialist to join its marketing team (Montreal, QC, Canada). SEE MORE

➡️ The Philadelphia Inquirer is hiring a journalist to write and curate weekly newsletters for its suburban audiences (Hybrid, Philadelphia, PA, US). SEE MORE

➡️ News Corp Australia is seeking a social media and digital producer (Hybrid, Greater Darwin, NT, Australia). SEE MORE

COMMUNITY BUZZ

Industry News

➡️ Google says it has begun requiring users to turn on JavaScript, the widely used programming language to make web pages interactive, in order to use Google Search. READ MORE

➡️ Bluesky’s mobile app now has a trending videos section in the Explore tab, and like with any other short video app, you can swipe up to see more videos. You can pin the feed to have it show up on your home screen or add it to your list of feeds. READ MORE

Social Media Discussions

➡️ Ina Toncheva on LinkedIn:

Did ChatGPT just kill the AI Agent creation platforms? 💣 This is truly a groundbreaking development. For the sake of the post I'll stick to the practical side. ChatGPT just dropped a new feature called Tasks - and it lets you automate actions inside ChatGPT with zero technical skills. It’s basically your personal AI agent, now available to everyone.

Here’s how powerful it is:

→ Choose GPT-4o with scheduled tasks.
→ Give it a task:
“Search Quora for trending questions about AI in marketing. Summarize key content angles and send them to me every Monday at 9 AM.”
→ And just like that, you get fresh content ideas delivered straight to your inbox - on schedule.

CONTINUE READING

These are the highlights for the last week.

Until next!

Vahe Arabian and the editorial team at SODP